Wednesday, March 30, 2016

Overcoming the "Overhead" Label and Embracing Analytics

This post has been shared with APRA Metro DC by Joshua Birkholz, Principal at Bentz Whaley Flessner. He consults leading nonprofits in higher education, healthcare, and human services in comprehensive campaigning, organizational structure, data-driven strategies, and productive business practices. He is widely regarded as a leading innovator in 21st-century development strategies.

Josh will be sharing his insights on advancing data-driven cultures in nonprofit organizations at our 2016 Annual Conference in his session, "Please Can I Help You Make More Money? Making the Case for Analytics". To see the full conference program, click here.

Overcoming the "Overhead" Label and Embracing Analytics
By Joshua Birkholz
Principal, Bentz Whaley Flessner

For more than 15 years, I’ve sung in the choir of analytics evangelists proclaiming the power of predictive science. I’ve seen programs transformed, new major gifts emerge, participation rates climb, and revenues double in only a few short years. Data science may be the greatest positive disrupter the fundraising industry has seen since the comprehensive campaign. But if you are reading this article, you are likely among the thousands who have tried to walk this road only to hear your leadership respond, “We can’t afford more overhead.”

Friday, March 4, 2016

Ask a Manager: Unexplored Partnerships

This special edition of Ask a Manager has been answered by Chris Pipkins, Associate Vice President, Advancement Information Services at James Madison University. Chris will discuss the role of planned giving in a campaign and provide a case study for expanding researcher's efforts into planned giving at our 2016 Annual Conference in his session, "Expanding Research's Scope: Loyalty, Value and Planned Giving". To see the full conference program, click here.

Question: Where is there opportunity for prospect development professionals to better partner with key, under-served areas within advancement? Why do you think we've overlooked them?

Answer: The opportunities for prospect development professionals to partner are “large and contain multitudes” as Walt Whitman might have said if he were talking about our profession. Historically, Research offices have played a central role in building major gift cultures and operations at institutions relatively new to large comprehensive campaigns. We have been doing so predominantly

Tuesday, March 1, 2016

2016 conference registration is open!

Can't hardly wait? Neither can we...2016 APRA Metro DC Conference website and registration is LIVE! Check out our amazing speakers and sponsors!  More info here.